"We need to ensure each bird has access to an open range, but it's a chicken's freedom of choice"That goes into the nacsent collection as a gorgeous quotes from a seasoned (natch) PR person. From James Kellaway of Australian Egg Corporation, it was in response to the Shonky Awards by Australia's Choice magazine, reported in the SMH, which asserted:
most consumers were probably unaware that the scheme allowed up to 14 free-range birds to be packed into each square metre of barn - four birds fewer per square metre than that permitted for their caged hen cousins.But James disagreed, saying:
the free-range scheme's 30 kilogram per square metre rule translated into about 12 slaughter-weight birds, not 14.As for access to the open range, the corporation was not about to start strong-arming chickens out the barn door each morning.
Sorry Choice, but you were out-spun on that one. Chickens freedom of choice, heheh.
2 comments:
OMG, I used to work with James...
hahaha.
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